FREE QUIZ

WanT be a bit more Yoda?
WHAT TYPE OF STRATEGIC LEADER ARE YOU?

This guy may be a work of fiction.
He’s also a great example of a strong, impactful leader and an excellent strategist. 

But what does it even mean to be ‘strategic’? 

As a strategic advisor and coach, this question is probably the one I get asked the most.

Honestly? There’s no single way to be a strategic, impactful leader…
There are common skills, behaviours and attributes that make a great, strategic leader. 


In these uncertain times, now more than ever teams and organisations are looking for people at all levels to think and act more strategically. But what does that mean? How many times have you been asked to be ‘more strategic’? It’s something many people I work with have heard at some point from a boss.

At its heart, being ‘more strategic’ means you’re able to create more impact in the work you do. 


Whether you’re a people manager, a director or a CEO - being able to show impactful, strategic leadership will strengthen your role in your business as well as make you a more well-rounded, capable member of your organisation. 

We all have at least some of the traits of an impactful, strategic leader

but most of us (Yoda being the exception!) could benefit from developing some of our weaker areas.

Take my quiz to find out your own strengths, where your development opportunities lie and some of my top recommendations to help you grow and develop your impact. 

About Charlie

Charlie has worked as a strategic advisor, strategy consultant and performance coach over the last 20+ years, supporting every type of organisation over almost every sector. These organisations include corporations such as Volkswagen, VISA, Barclays, Fujitsu, and EasyJet.

His work with so many talented and varied individuals has led him to realise that while the roles, challenges and approaches of these managers and leaders might be very different, they all tend to share a surprisingly similar set of strength and development opportunities. 

Which is where this quiz comes in. 

He has found that once you know what kind of strategic leader you are right now, you’re better positioned to identify some of your potential blind spots and opportunities, including how to develop key thinking and communication skills and behaviours. 

All things which will help you to create more impact and progress your career. 

Are you a natural people person?

Do you work best on your own?

Or are you innovative maverick?

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